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You Like Us While
winning new clients is an important part of our success, keeping clients
is our more important goal. Argent’s “first-person” service motto
directs what we do every day. We train and educate ourselves to this end:
Client satisfaction. So how do we find out what level of satisfaction we have achieved? We ask you. Recently, w e sent client satisfaction questionnaires to a majority of our trust clients. Many of you responded to that survey and we were very pleased with the results. To borrow a line from Sally Field’s Academy Award acceptance speech … “You like us, you really, really like us.” First,
the good. Our service to clients rated satisfactory or better
by 80% of clients who responded. A
full 76% of respondents felt that their Argent
advisor understands their needs. Clients
rated our staff as knowledgeable and professional in 82% of their
responses. Most
clients, 99%, who visited our website: argentmoney.com
found it informative and helpful. Recommending
Argent to a friend or colleague received an 75% favorable rating Next,
you told us things that we can do better. You said we
need to: ·
be in touch more often with some clients. ·
respond more promptly to clients who initiate contact with
our offices. ·
provide more information to clients about additional
Argent services. ·
educate clients about particular services that apply to
their actual financial needs. ·
simplify our statement formats and deliver statements to
clients faster. ·
inform clients consistently on the availability to access
their accounts online. Not
long after the survey results were tabulated, Argent converted to a real
time accounting system chiefly to improve our statements and the
timeliness of their delivery. As a result, the February statements were
mailed only a few business days after month end. We
have also increased our efforts to ensure that all clients are fully
informed of our internet access capabilities,
and we will continue
encouraging everyone to put the internet to good use. Unlike
a transaction-driven sales company, the foundation of our business is
built on solid relationships. As a result, most of our new client
opportunities arise through referrals from existing clients and
professional firms. Please remember us as a financial service
provider in your conversations
with friends and in your business or charitable activities. Please
understand that it is not necessary to wait for the next survey before
letting us know when we fall short of your expectations. We can only
benefit from prompt feedback when we’ve missed a step in your opinion.
We urge you to contact your Advisor at any time. It is a distinct honor and pleasure to serve you. We stake our corporate existence on fulfilling our promise of great service.
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